Brand Audits help creating and sustaining Brand Equity
Creating and efficiently managing Brand Equity has risen up on the priorities of Brand Managers at all companies belonging to various industries. A strong Brand Equity after all, opens doors for...
View ArticleBranding Quotes: Brand value is very much like an onion. – Edwin Artzt
Branding Quote : Brand value is very much like an onion. It has layers and a core. The core is the user who will stick with you until the very end. – Edwin Artzt Edwin Artzt, at age 78 Who is Edwin...
View ArticleGoogle’s Holiday Logo replacement Strategy, Something every small business...
The Official Google LOGO Holiday Logos are a part of Google’s initiative for commemorating events and holidays. The company designs various different faces of their Logo to honour the events or...
View ArticleA Decade of Best Global Brands
Interbrand has come out with the best global brands this decade. www.interbrand.com (Click Here). As can be seen Coca-cola has been the numero uno for the last decade. Even the second third and fourth...
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